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The eight thematic modules prepared by lecturers of МВА programs from Ukrainian and international business schools offer practical materials concerning economics and finance, marketing and IT, distribution and other disciplines that you have to be knowledgeable of to ensure sustainable development of your business.

By taking advantage of the video course 8 Steps toward Development of Business, you will receive the following practical knowledge:

Marketing for a start: analysis of market opportunities and capacity, company and brand positioning, etc.

Business economics and finance: business plan, profit and costs, accounting, etc.

Organizational management: the role of management in organization, managerial decisions and leadership, strategic planning, etc.

Innovation and inspiration: how to monitor trends and always stay on top.

IT basis: how a small business can create an optimal ІТ and CRM, control risks and management indicators, maintain information security, etc.

Marketing from naming to launch: value offer, business model and innovations, marketing strategy, etc.

Human resources in strategic business development: team forming, efficient management for better results, motivation, etc.

Distribution and sales: sales channels, negotiations, psychology of sales, contacts, sales analytics, etc.

Attend the course and find out:

• how to make your company visible on the Internet;

• how to draw attention of target audience and find new customers;

• how to work with advertisements in search engines and social networks;

• how to open an online store and launch online sales.

The course consists of short video lessons, textual materials and tests.

The course is available for all, regardless of purpose, skills or prior training.