The eight thematic modules prepared by lecturers of МВА programs from Ukrainian and international business schools offer practical materials concerning economics and finance, marketing and IT, distribution and other disciplines that you have to be knowledgeable of to ensure sustainable development of your business.

By taking advantage of the video course 8 Steps toward Development of Business, you will receive the following practical knowledge:

Marketing for a start: analysis of market opportunities and capacity, company and brand positioning, etc.

Business economics and finance: business plan, profit and costs, accounting, etc.

Organizational management: the role of management in organization, managerial decisions and leadership, strategic planning, etc.

Innovation and inspiration: how to monitor trends and always stay on top.

IT basis: how a small business can create an optimal ІТ and CRM, control risks and management indicators, maintain information security, etc.

Marketing from naming to launch: value offer, business model and innovations, marketing strategy, etc.

Human resources in strategic business development: team forming, efficient management for better results, motivation, etc.

Distribution and sales: sales channels, negotiations, psychology of sales, contacts, sales analytics, etc.

Attend the course and find out:

• how to make your company visible on the Internet;

• how to draw attention of target audience and find new customers;

• how to work with advertisements in search engines and social networks;

• how to open an online store and launch online sales.

The course consists of short video lessons, textual materials and tests.

The course is available for all, regardless of purpose, skills or prior training.

We invite owners and managers of the agri-food business to get training at the all-Ukrainian workshops "CREATING added value IN AGRIFOOD", organized by the Ukrainian Food Valley (UFV), Kyiv Moyla Business School (KMBS) and Raiffeisen Bank Aval!

The curriculum is developed by KMBS teachers, UFV experts and industry practitioners as a comprehensive business training course for small and medium agribusiness leaders!

EXPECTED RESULTS: The participants understand the principles of creating the added value of the agribusiness, in which they work, thanks to the method of active learning and the maximum involvement in the work on businesscases.

IN A PROGRAMME:

• Leadership and Business Idea

• Value creation and export strategies

• Marketing and Branding

• Finance and risk management for SMEs

• Agri-food clusters

• AgTech and innovative practices in agribusiness

CONCEPT OF ALL-UKRAINIAN WORKSHOP:

Period: 4 months, from June to October 2019;

structure of the workshop: 5 training modules with a duration of 1 day;

Venue: 1st and 2nd module - Kyiv, KMBS; 3rd, 4th and 5th module - regional centers;

Course completion: protection of group projects in October 2019 at KMBS (Kiev)

the evaluation of projects will be carried out by a commission of KMBS teachers, experts from the agricultural market, representatives of the bank, international financial organizations and embassies;

certificates from UFV, KMBS and Raiffeisen Bank Aval will be received by participants who successfully protect group projects;

prizes will be awarded to participants who won prizes:

1st place - UFV scholarship to study at the English-speaking summer management program Agrifood MBA in KMBS.

2nd and 3rd places - partial scholarships on the English-speaking summer management program Agrifood MBA, or on the President’s Ukrainian-speaking management programs, or the Executive MBA at KMBS.

Submission of applications for participation in training - until May 20, 2019!